Melissa, a leading provider of global contact data quality and identity verification solutions, today announced identity management and verification tools purpose-built to meet healthcare customers’ data processing, support, and security needs worldwide. Certified compliant to SOC2, HIPAA, and HITECH industry regulations, Melissa’s Unison data quality platform and other data verification APIs can be deployed on-premise to ensure sensitive patient data never leaves the organization. Solutions are scalable and flexible to support all types of healthcare groups and agencies, helping providers and their end-users reduce costs, increase efficiency in managing private patient data, and improve the patient experience.
Melissa’s tools accelerate patient onboarding by cleansing, validating, and standardizing addresses in real-time, including enhancement with ZIP+4 to meet HIPAA requirements. Autocomplete data entry further ensures only correct patient data enters the healthcare system of record. Melissa also provides geocoding tools to convert addresses to precise latitude/longitude coordinates, allowing healthcare organizations to unlock the value of their data with location-based information. New functionality includes Melissa’s Street Route feature, which can return the driving distance between two points.
One Fortune 500 customer integrates Melissa geocoding in its healthcare administration platforms to provide distance calculations, needed in determining the nearest options for assigning primary care physicians to patients. Other uses include optimizing route planning for emergency response, enabling hospitals and first responders to calculate the most accurate distance and travel time to patients’ homes or emergency shelters.
“Our healthcare customers are empowered with secure identity and address management, and many see additional value from sophisticated tools they may not have been able to access before. For example, only viable addresses enter their systems, optimizing customer records as well as reducing costs for invalid, returned mail,” said Bud Walker, vice president, enterprise sales and strategy, Melissa. “These are business tools that are truly optimized to meet the needs of global providers. Attention to security and regulatory compliance is our priority, even while we’re able to integrate processes quickly and remain flexible to diverse data needs.”