TradeGecko, the leading inventory and multichannel management platform, unveils a feature set designed to bring a new level of customization to its B2B eCommerce platform, a private online store where wholesale businesses can invite their customers to buy from them online 24/7.
The update lets wholesalers personalize their shop’s theme, customize URLs and brand everything within the B2B eCommerce platform, from the main interface to sales orders, invoices and more.
“It’s Shopify for wholesale. Whether you’re a consumer brand or an offline wholesaler, you can have an online B2B eCommerce store in a few clicks and customize it however you want,” said Cameron Priest, CEO of TradeGecko. “This means your B2B customers get private, branded access to your inventory and can place orders anytime at whatever cost you set for them.”
Estimated to hit $780 billion this year, U.S. business-to-business eCommerce sales are projected to reach $1.1 trillion by 2020, more than doubling the size of its B2C eCommerce counterpart. Not only is online B2B getting bigger, it’s also growing in market share and is forecasted to represent 12.1% of the total B2B market by 2020, up from 8.5% in 2014. Further enabling its customers to tap into this massive digital trend, TradeGecko’s latest update to its B2B eCommerce platform empowers wholesalers, and B2C retailers breaking into wholesale, by streamlining online commerce operations in just a few clicks.
With round the clock ordering capabilities, TradeGecko’s B2B eCommerce platform frees businesses from the limitations of in-person sales and spreadsheet-based order tracking. Additionally, personalized product catalogues and pricing based on negotiated rates can be set for each customer and accessed on their desktop and mobile phones.
One of TradeGecko’s customers, Madrona Distribution Inc., had this to say, “The TradeGecko B2B portal was the killer feature that won us over from our old inventory management application. Since launching our portal, our customers have shown overwhelming positive feedback and adoption. Our order accuracy is up and our customers love the convenience!”
Business owners can take advantage of a 14-day trial and test out the dual benefits of TradeGecko’s leading inventory and multichannel capabilities along with its new B2B eCommerce platform at http://www.tradegecko.com/b2b-ecommerce-platform. The B2B eCommerce platform is freely available to all TradeGecko customers.